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adidas = pharrell williams
Bookmarked 619 weeks ago adidas announced today a long term partnership with musical super star pharrell williams the first adidas originals x pharrell williams products will debut in the summer of 2014 this is also the first time adidas has partnered with a designer who owns their own textile company adidas will collaborate with williams039 bionic yarn coming from the vortex project an initiative with parley for the oceans to turn plastic debris from the oceans into yarn and fabric bionic yarn will be used in some of pharrell039s upcoming adidas originals products quotworking with an iconic brand like adidas is such an incredible opportunity from the classic track suit to growing up in virginia wearing stan smiths adidas has been a staple in my life their pieces are timeless this is an exciting partnership for both me and for bionic yarnquot pharrell williams adidas welcomes pharrell into its family and is looking forward to a long lasting relationship with this extraordinary artist quoti am truly thrilled to work with pharrell he is a pop-culture icon that never fails to inspire not just through his musical talent and craft but through his many other interests he is the perfect fit for the multi-faceted company that is adidasquot dirk schoenberger global creative director adidas sport style divisionfollow adidas originals:http:twittercomadidasoriginalshttp:wwwfacebookcomadidasoriginalshttp:wwwinstagramcomadidasoriginalshttp:wwwyoutubecomadidasoriginals |
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